You are currently browsing the category archive for the ‘Online Business’ category.

IAHBE_banner

Our Mission Statement:Our Mission Statement:

“To empower home-based entrepreneurs, worldwide, with the information, tools, and resources to achieve maximum success.

To be the #1 advocate and champion for the home-business lifestyle.

To educate the public about the manifold ways that working from home can make the world a better place.

To make a difference.”


The IAHBE is your single, timely source for the direction and advice you need to succeed as a home-business owner in today’s ever-changing market.

As an IAHBE member, you’ll have access to a constant flow of updated, timely content, training, tools, and vital resources you need for your home-based business.

You’ll learn from recognized experts in the field of marketing and home business, discover the secrets of success through in-depth, exclusive articles available nowhere else, and benefit from tons of special offers, free monthly leads, and much more.

banner271

Here’s just a sampling of the valuable tools and resources you now have at your hands as an IAHBE member:

  • More than 500 (and growing) timely reports from world-recognized experts and exclusive articles on a wide variety of home-business topics and subjects that matter to you – you won’t find this information anywhere else!
  • Hours and hours of audio, video, podcasts, and more digital content from top home-business entrepreneurs.
  • Free monthly downloads and business software for both Windows and Mac users.
  • Dozens of exclusive reviews of new and popular books on getting started, self-improvement, success, marketing, and business capital from well-known business experts, entrepreneurs, and other successful people.
  • Over 60 reviews (and growing) of the time-saving, sales-producing online tools you should be using for your business.
  • Computer Q&As that provide you with monthly tips, advice, and easy how-to’s for your computer and peripherals…
  • Growing database of Marketing Tidbits on advertising your business & products.
  • Freebies and money-saving special offers from marketing experts.
  • Subscriptions to top business magazines, such as Fast Company, Inc., Entrepreneur, and others. Each month features a new magazine (included with your membership!)
  • Free best-selling books that cover the home-business landscape from A to Z. Each month features a new book.
  • Access to the comprehensive IAHBE Online Resources directory for home-business owners. Whatever you’re looking for online, you’ll find it here!
  • Special sections specifically for Canadian, British, and Austrialian members or those entrepreneurs looking to expand their businesses outside the U.S.
  • Motivational Thought of the Day.

PLUS…Don’t forget! Your IAHBE membership also includes the IntroPak, with over $1,000 in FREE BONUSES!

All IAHBE members can access the IntroPak from the IAHBE site. Your IntroPak comes complete with redeemable certificates for over $1,000 in FREE BONUSES. Note: A small shipping & handling fee required on some items.

As our Mission Statement above makes clear, we’re here to empower YOU. Indeed, we want to be your partner in success…and we want to show the world just how incredible (and lucrative) working for yourself, from the comfort of your home, can be!

Not a member? Sign up for a 1-month trial…


Learn how to generate REAL PROFITS…and get over $1,000 in FREE bonuses to get you started! Contact your SFI Representative or contact IAHBE Support.

By Elizabeth H. Cottrell

facebook1

There was a time – not so very long ago – when the use of Facebook, or similar social networking sites, was for personal use only. Any attempt to promote a product or service in the forums or posting areas was considered taboo and resulted in flaming or ostracizing or sometimes even termination of membership.

As private users with businesses began to see the power of Facebook networking to boost their business, there was pressure on Facebook to create appropriate ways to do this without infringing on the individual community that was the main attraction of Facebook from the beginning. One result is “Facebook Pages.” Here’s what Facebook itself has to say about why they created Facebook Pages:

“Facebook created Pages when we noticed that people were trying to connect with brands and famous artists in ways that didn’t quite work on Facebook. We created Pages to offer you a way to accurately represent on Facebook what’s important to you in real life. Facebook Pages help you discover new artists, businesses, and brands as well as connect with those you already love. Not only can you connect with your favorite artists and businesses, but now you also can show your friends what you care about and recommend by adding Pages to your personal profile.”

A business, organization, musical artist, or brand can create Facebook Pages to share information, interact with their customers/fans, and create a highly engaging presence plugged into Facebook’s social graph.

These Pages are distinct presences, separate from users’ profiles, and optimized for these presences’ needs to communicate, distribute information/content, engage their customers/fans, and capture new audiences virally through their customers’/fans’ recommendations to their friends.

Facebook Pages are designed to be a media rich, valuable presence solution for any artist, business, or brand that can be integrated seamlessly into the user experience with socially-relevant applications.

It’s easy and free to start a Facebook Page. Note that you don’t have to have a personal Facebook profile first, but if you do, this can be your portal to your Facebook Pages. If you DO already have a Facebook account, do NOT create another one – it violates Facebook rules to have more than one account. From one account, however, you can have an unlimited number of Facebook Pages. One blogger said he had trouble accessing all the menu features using Firefox, so you might want to do this with Internet Explorer.

Here are the simple steps:

1. Go to the sign-up page at http://www.facebook.com/pages/create.php

2. Choose an appropriate category is for your business. This can’t be changed later (if you want to change it, you have to delete that page and start another one), so take the time to choose wisely. Play with the drop-down lists to see the variety of options. Note that you can make a Facebook Page for a single product and there is no limit to the number of Facebook pages you can set up.

3. Type in your business or product or brand name and click “Create Page.”

4. Enter a short description of your business and a Website URL in the “Add Information To This Page” area. If possible, upload your logo as a photo/image.

5. Click on the hyperlink for your business name in the top left corner and click “publish this page.” This step is necessary so that others can see your business profile.

Blogger Dharmesh Shah recommends one more very important step: from your new profile page, click “Add to my products” so that you become the first “fan” of your own business. From this, your other “friends” on Facebook will see something on their site like “Sally Smith is a fan of your business name.” If any of your friends decide to become a friend to your business, then THEIR friends will see a similar message and the “good virus” begins to spread the word about your business, name or brand.

socialmediamkting

SOURCES

Facebook Pages

Facebook Pages Frequently Asked Questions

Owyang, Jeremiah. “Testing Facebook Pages and $20 worth of SocialAds.”

Shah, Dharmesh. “Now, Any Business Can Tap 53 Million Facebook Users (For Free).” HubSpot Blog, November 12, 2007.

~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
© 2008 Elizabeth H. Cottrell. All rights reserved worldwide.
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
Elizabeth H. Cottrell is a home-based entrepreneur, freelance technical writer, and owner of Riverwood Technologies, a desktop publishing company in Maurertown, Virginia. She is currently a staff writer and editor for IAHBE.